ENTERTAINMENT | CAREER
From Issue #16
TV Host Sara Cauchon Rants:
Advice For Aspiring Career Girls
by Sara Cauchon
As a young woman trying to make a place for herself in, what is still, a man's world, I have
recently been studying and evaluating what makes successful women in business. Through this
research I have discovered some of the pitfalls that women in business are facing and hopefully,
how to avoid them. Now this is definitely not meant to undermine the amazing progress made by
our foremothers, who, through all of their hard work, have managed to secure us a place in the
business world. But, there is always room for improvement, and so here are the top four things
working against us girls and how I'm trying to avoid them...
PITFALL #1: EMOTION
It has been biologically proven, time and time
again, that females are more emotional than
guys. We tend to take things a lot more
personally than guys do, and we also tend to use
our hearts in our decision-making rather than
our heads. Something we need to come to terms
with...NOTHING IN BUSINESS IS PERSONAL.
We have to just learn to let go and look at things
with a more logical perspective. There is also a
way to use our emotion to our advantage. Why
not turn all of our emotion into passion? Passion
sells! The only way to convince someone of something
is to speak about it with genuine passion.
PITFALL #2: EACH OTHER
We know, as women, that we are our own worst
enemy. Women are fabulous in general but they
are also infamous for being vengeful and
vindictive (come on girls, be honest). I truly
believe that in many instances, women hold
women back from success. First of all, there is
the indisputable competitive nature females possess.
Look at Britney Spears, she is probably the
most despised woman in the world and only
because she is wildly successful.
Also, unfortunately, the rumour mill often starts
with women: "You know how she got to the top,"
are generally not words that come out of the
mouths of guys. Women are also grudge holders.
Guys are typically very good at letting things go. I
have known, on the other hand, many women
who have held grudges for years, even decades!!!
We need to start supporting each other. It is the
only way that we can succeed. Put all of the negative
aside and be a supportive force to the
females in your lives. When one of us succeeds,
we are all better for it.
PITFALL #3: FAMILY
Now, we all know that it is absolutely possible to
have it all. Women do it all the time:
husbands, children, dogs and careers. The truth
of the matter though, is that it takes double
the amount of work, energy and dedication for
a woman to have a family and a career. Women
should not have to choose between the two,
but too often, that's what it comes down to.
My recommendation is always to do what will
make you happy. But if you do choose to have
a family and a career...EXPECT TO WORK TWICE
AS HARD. You go girls!!!
PITFALL #4: MISTRUST
I would have to say that this is the number one
thing holding us back. Unfortunately, it is not our
fault. We are taught mistrust from the time we
can speak. Ever wonder why guys are so good at
networking? They never think 'ulterior motives'.
We, on the other hand are taught that any guy
who offers us something wants something in
return. Guys, not having these complexes, make
far better contacts and therefore, move up the
ladder far easier than women — it’s all about who
you know. I met a guy in line for the bathroom
once at a party. He said he could help me with my
career and, of course, my first instinct was to
walk as fast as I could the other way. But I wanted
to test my theory. I stayed and talked with him
and he has since become a mentor and a friend.
Still, be careful out there, but keep in mind there
ARE some great guys you can trust, you just
need to take the time to find out which they are.
That’s the way I see it.

Sara Cauchon is a popular TV host on a numerous shows including GirlzTV, Rooms That Rock, Global News. And one of our friends, Sara has joined Faze on exciting trips to places like San Diego and Tobago!!!